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Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet vs RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE)

Side-by-side comparison of scores, ingredients, prices and real customer feedback for Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet and RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE).

Last verified: 07 Apr 2026 · Based on 20 reviews

67.0
Quick Answer

Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet scores 67.0/100 vs RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE) at 64.0/100. Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet wins on value for money, palatability. RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE) is stronger on ingredient quality and nutritional value.

Which is better: Frozen Raw Dog Food Variety... or RAW DIRECT Supreme Raw Froz...?

Pawsitive Raw Foods edges ahead with a higher overall score (67 vs 64) and greater confirmed palatability, making it the safer choice for most households. However, RAW DIRECT suits owners prioritising ingredient quality scores (74 vs 70) on a tighter budget, particularly for grain-sensitive dogs on rotational feeding.

— AIScored Editorial Team

How Do the Scores Compare?

Frozen Raw Dog Food Variety...
RAW DIRECT Supreme Raw Froz...
Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet
Frozen Raw Dog Food Variety...
Pawsitive Raw Foods
RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE)
RAW DIRECT Supreme Raw Froz...
Moc
Overall Score 67.0 64.0
Ingredient Quality 70.0/100 74.0/100
Best
Nutritional Value 60.0/100 63.0/100
Best
Value for Money 67.0/100
Best
64.0/100
Transparency 52.0/100 55.0/100
Best
Palatability 84.0/100
Best
63.0/100
Best Price £46.99 Amazon UK → £28.79 Amazon UK →
Cheapest
Form
Dose
Third-Party Tested ✗ No ✗ No
Reviews Analysed 10 10

Frozen Raw Dog Food Variety Pack...

Pros

  • Named meat sources (chicken, beef) with no vague 'meat derivatives' or anonymous by-products
  • Raw tripe inclusion is nutritionally valuable — rich in digestive enzymes, natural probiotics, and omega fatty acids
  • Consistently high palatability reported across reviews, including acceptance by fussy and senior dogs
  • No artificial additives, preservatives, or synthetic flavourings

Cons

  • Chicken varieties are heavily reliant on chicken carcass — a high-bone, low-muscle-meat ingredient that can cause calcium/phosphorus imbalance if fed as primary food
  • No detailed ingredient percentages, organ meat breakdown, or independent nutritional analysis provided per variety
  • At least one report of a pack smelling off upon opening, indicating a potential cold-chain or shelf-life quality control risk
  • Claiming suitability for puppies without disclosed calcium/phosphorus ratios is nutritionally irresponsible — raw diets with excess bone are a known risk for developmental skeletal issues in pups

Best For

Healthy adult dogs already established on a raw or BARF diet Dogs with sensitive stomachs or skin conditions transitioning from kibble Active working or sporting adult dogs with high protein requirements Multi-dog households wanting a convenient frozen raw option with variety
View full review →

RAW DIRECT Supreme Raw Frozen BA...

Pros

  • Named meat sources only — no generic by-products or meat meal
  • Grain-free and claimed bone-free — accessible for dogs with sensitivities
  • Wide variety of flavours supports rotational feeding and dietary diversity
  • Bulk pack options (10/20/30 rolls) improve convenience and cost-per-kg

Cons

  • At least one reviewer found bones despite the 'bone-free' label — potential choking/intestinal hazard
  • Two of eight dogs refused to eat it entirely, suggesting palatability is inconsistent
  • No guaranteed analysis or ingredient percentages visible to verify FEDIAF/AAFCO senior completeness
  • Raw feeding carries inherent bacterial risk (Salmonella, Listeria) requiring careful handling

Best For

Adult dogs transitioning to raw or BARF feeding Dogs with grain sensitivities or intolerances Multi-dog households benefiting from rotational variety packs Owners wanting named-meat raw food without preparing from scratch
View full review →

What does the data say about Frozen Raw Dog Food Va... vs RAW DIRECT Supreme Raw...?

Both products come as frozen raw rolls in the BARF format, but they differ meaningfully in size, variety, and price per kilogram. Pawsitive Raw Foods offers 24 rolls at 500g each — 12kg total for £46.99 — giving you a broad mix of chicken, vegetables, tripe, and beef. The tripe inclusion is genuinely useful, bringing natural digestive enzymes and probiotics that many raw feeders seek out specifically. RAW DIRECT's offering comes in 454g rolls, with this particular listing covering lamb complete at £28.79 for ten rolls — a lower upfront cost but a narrower single-protein option at this price point.

Pawsitive scores 67/100 overall against RAW DIRECT's 64/100, though interestingly RAW DIRECT edges ahead on ingredient quality (74 vs 70) and effectiveness (74 vs 70). Pawsitive suits owners who want variety built in from day one and have dogs that are already comfortable on raw — the tripe and multi-protein rotation is a genuine advantage. RAW DIRECT's lamb-only format works better for owners isolating proteins for allergy trials or dogs with known sensitivities.

The main practical concern with Pawsitive is the heavy reliance on chicken carcass in its chicken varieties, which can skew calcium-to-phosphorus ratios if fed exclusively. With RAW DIRECT, at least one reviewer found bone fragments despite the bone-free labelling — worth monitoring carefully, particularly for smaller dogs.

Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet Winner 67.0/100

Pawsitive Raw Foods offers a BARF-philosophy variety pack featuring named protein sources (chicken, beef) and raw tripe — a highly nutritious ingredient rich in digestive enzymes and natural probiotics.

Ingredient Quality
Frozen Raw Dog F..
70.0/100
RAW DIRECT Supre..
74.0/100
Nutritional Value
Frozen Raw Dog F..
60.0/100
RAW DIRECT Supre..
63.0/100
Value for Money
Frozen Raw Dog F..
67.0/100
RAW DIRECT Supre..
64.0/100
Transparency
Frozen Raw Dog F..
52.0/100
RAW DIRECT Supre..
55.0/100
Palatability
Frozen Raw Dog F..
84.0/100
RAW DIRECT Supre..
63.0/100

What are the key differences?

Frozen Raw Dog Food Var.. is best for: Healthy adult dogs already established on a raw or BARF diet, Dogs with sensitive stomachs or skin conditions transitioning from kibble
RAW DIRECT Supreme Raw .. is best for: Adult dogs transitioning to raw or BARF feeding, Dogs with grain sensitivities or intolerances

Frequently Asked Questions

Which is better, Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet or RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE)?
Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet scores 67.0/100 overall while RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE) scores 64.0/100. Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet comes out ahead, scoring higher on effectiveness (0 vs 0). Frozen Raw Dog Food Variety Pa is best suited for Healthy adult dogs already established on a raw or BARF diet and Dogs with sensitive stomachs or skin conditions transitioning from kibble. RAW DIRECT Supreme Raw Frozen is better for Adult dogs transitioning to raw or BARF feeding and Dogs with grain sensitivities or intolerances.
Is Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet worth the price compared to RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE)?
Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet costs £46.99 while RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE) is £28.79. For value, Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet scores 67.0/100 vs RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE)'s 64.0/100. Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet delivers better value relative to its quality.
Which has fewer side effects?
Frozen Raw Dog Food Variety Pack - 24 Rolls (500g Each, 12kg Total) - Includes Chicken, Vegetables, Tripe, Beef Flavours) BARF Diet scores 0/100 for side effects (higher means fewer reported issues) while RAW DIRECT Supreme Raw Frozen BARF Dog Food - 454g Rolls - Variety Flavours – Box of 10, 20, 30 Rolls - Premium Natural Barf Raw Diet - High-Protein, Grain-Free & Nutrient-Rich (10, LAMB COMPLETE) scores 0/100. Both have similar side effect profiles based on user reviews. Always consult a healthcare professional before starting any supplement.

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Disclaimer: AIScored provides data-driven comparisons based on publicly available reviews. This is not medical advice. Affiliate links may earn us a commission at no extra cost to you.

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