Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg vs Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg
Side-by-side comparison of scores, ingredients, prices and real customer feedback for Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg and Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg.
Last verified: 07 Apr 2026 · Based on 26 reviews
Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg scores 78.0/100 vs Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg at 78.0/100. Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg wins on value for money, transparency. Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg is stronger on ingredient quality and nutritional value.
Which is better: Pooch & Mutt - Puppy Superf... or Selected Complete Dry Food ...?
Both products score identically at 78/100, but Nature's Variety edges ahead on effectiveness (82 vs 80) and ingredient quality (82 vs 80). However, at £79 versus £6, Pooch & Mutt offers exceptional value for small breeds or trial periods. Choose Nature's Variety for a long-term, sensitivity-friendly formula; opt for Pooch & Mutt if budget or bag size is a priority.
— AIScored Editorial Team
How Do the Scores Compare?
Pooch & Mutt - Puppy Superf...
Pooch & Mu
|
Selected Complete Dry Food ...
Nature's Variety
|
|
|---|---|---|
| Overall Score | 78.0 | 78.0 |
| Ingredient Quality | 80.0/100 |
82.0/100
Best
|
| Nutritional Value | 75.0/100 |
79.0/100
Best
|
| Value for Money |
72.0/100
Best
|
68.0/100 |
| Transparency |
76.0/100
Best
|
74.0/100 |
| Palatability |
87.0/100
Best
|
87.0/100
Best
|
| Best Price |
£6.00
Amazon UK →
Cheapest
|
£79.00 Amazon UK → |
| Form | ||
| Dose | ||
| Third-Party Tested | ✗ No | ✗ No |
| Reviews Analysed | 15 | 11 |
Pooch & Mutt - Puppy Superfood C...
Pros
- ✓Named chicken as primary protein — no vague 'meat derivatives' or anonymous by-products
- ✓Microalgae oil provides DHA directly, supporting puppy brain and retinal development (FEDIAF-recommended source)
- ✓Very high palatability: multiple fussy eaters converted, empty-bowl reports across reviews
- ✓Functional ingredients (pumpkin, prebiotics, salmon oil) support gut health and coat quality
Cons
- ✗Multiple reports of loose stools and diarrhea, particularly in very young puppies (under 10 weeks) or during abrupt transition
- ✗Grain-free formulas are under ongoing FDA scrutiny for potential links to DCM (dilated cardiomyopathy) in some breeds — not confirmed causal, but worth monitoring especially for predisposed breeds (Golden Retrievers, Dobermans)
- ✗Full guaranteed analysis (precise protein %, calcium:phosphorus ratio) not provided in listing — harder to verify FEDIAF puppy growth minimums independently
- ✗1.5 kg pack size is small and may be costly per kg for medium-to-large breed puppies with higher intake needs
Best For
Selected Complete Dry Food for J...
Pros
- ✓Named free-range chicken as primary protein — no generic meat derivatives, by-products or meat meal
- ✓Fish oil provides natural DHA, meeting developmental needs for puppy brain, vision and nervous system maturation
- ✓Consistently high palatability reported across multiple reviewers and dog breeds over long periods
- ✓Free from artificial colours, preservatives and flavourings — clean label for a growing puppy
Cons
- ✗At least one reviewer reported a possible recipe reformulation removing chicken inclusions, with no response from the brand — ingredient consistency should be verified
- ✗Full ingredient list and guaranteed analysis not provided, making precise FEDIAF compliance (calcium:phosphorus ratio, crude protein %) difficult to confirm
- ✗Premium price point flagged as high relative to perceived value after suspected reformulation
- ✗Occasional Amazon fulfilment errors reported (wrong product or wrong size delivered) — not a product fault, but worth ordering directly from trusted retailers
Best For
What does the data say about Pooch & Mutt - Puppy S... vs Selected Complete Dry ...?
Both products score 78/100 overall and share a similar approach — named free-range chicken as the primary protein, DHA from marine sources for brain and vision development, and grain-free or limited-grain formulations. The key differences are in scale and price. Pooch & Mutt comes in at £6.00 for 1.5 kg, making it an accessible option for trialling with younger or smaller dogs. Nature's Variety is a 10 kg bag at £79.00 — considerably more expensive upfront, and higher per-kilo if you're not confident your puppy will take to it long-term. Nature's Variety edges ahead slightly on both effectiveness (82/100 vs 80/100) and ingredient quality (82/100 vs 80/100), though the difference is modest.
Pooch & Mutt suits owners of small breeds or fussy eaters who want a grain-free puppy food without committing to a large bag. The 1.5 kg size is practical for trialling, and palatability reviews are strong. However, if your puppy is very young or switching abruptly, loose stools are a reported concern. Nature's Variety is better suited to puppies continuing through the junior phase up to 12–18 months, particularly those with soft stool sensitivities — despite costing significantly more per bag. Nature's Variety has had at least one report of a recipe change without communication, which is worth keeping in mind if your dog is settled on it and you notice a packaging update. Both carry the standard grain-free DCM caveat, though this is particularly relevant for Pooch & Mutt given its explicitly grain-free formulation.
Pooch & Mutt Puppy Superfood is a grain-free complete dry food built around named chicken as the primary protein source, supplemented with salmon oil and microalgae oil — the latter providing DHA critical for puppy brain and eye development per FEDIAF/AAFCO puppy standards.
What are the key differences?
Frequently Asked Questions
Which is better, Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg or Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg? ▼
Is Pooch & Mutt - Puppy Superfood Complete Dry Dog Food Grain Free (Regular Sized Kibble), Chicken, 1.5kg worth the price compared to Selected Complete Dry Food for Junior Dogs with Free Range Chicken - 10 Kg? ▼
Which has fewer side effects? ▼
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Disclaimer: AIScored provides data-driven comparisons based on publicly available reviews. This is not medical advice. Affiliate links may earn us a commission at no extra cost to you.
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